http://www.lingcure.org/index.php/journal <p>Linguistics and Culture Review is published by&nbsp;American Linguist Association.</p> American Linguist Association en-US Linguistics and Culture Review 2690-103X http://www.lingcure.org/index.php/journal/article/view/2354 <p>The development of effective teaching materials is essential to support English language learning in higher education, particularly for students in technology-oriented programs. This study aimed to develop English teaching materials using the ADDIE instructional design model for first-semester students at ITB STIKOM Bali. A developmental research approach was employed following the five stages of the ADDIE model: Analysis, Design, Development, Implementation, and Evaluation. The teaching materials were delivered through multimedia-based PowerPoint presentations integrating reading, listening, speaking, and writing activities related to information technology contexts. Students’ performance was evaluated using a five-scale rubric covering organization, vocabulary and grammar, fluency, and body language. The results indicated a mean overall score of <strong>3.78</strong>, with <strong>87.5% </strong>of students achieving at least a moderate level of performance. Student feedback further revealed that <strong>90.6%</strong> of participants provided positive responses toward the teaching materials. These findings suggest that the ADDIE model offers a systematic and effective framework for developing English teaching materials in higher education settings.</p> I Wayan Suryasa I Gede Putu Adhitya Prayoga Copyright (c) 2026 Linguistics and Culture Review https://creativecommons.org/licenses/by-nc-nd/4.0 2026-01-23 2026-01-23 10 1 1 8 10.21744/lingcure.v10n1.2354